THE GOLD CORPORATIONS ARCHIVE
One voice. Different ways to explore it.
34 perspectives
4 June 2024 · 1 hr 2 min 17 sec
Steven Smith facilitates a CIPR International discussion on strategic communication, economic innovation and cultural identity across the Gulf Cooperation Council.
Watch : Narratives of Growth: PR’s Transformative Power in the Gulf27 May 2024
An archived invitation to a June 2024 conversation about PR and transformation.
Open LinkedIn : Join Us for an Inspiring PR Webinar on Narratives of Growth22 May 2024
Exploring what GPT-4o means for brand personas and communication practice.
Open LinkedIn : AI-n’t It Time? How GPT-4o is Shaking Up Brand Communication9 May 2024
The relationship between AI, brand identity and audiences.
Open LinkedIn : Dialogues with Digital DNA: The New Frontier of AI Brand Personas7 May 2024
Developing the capabilities to engage thoughtfully with AI.
Open LinkedIn : Embracing AI: The Urgent Need to Upskill In-House Strategic Communication Practitioners1 September 2023
An unpublished master’s research manuscript examining PR advocacy and social change in conservative contexts.
Explore : Advocating social change online: Insights from PR Professionals situated in conservative contexts29 May 2022
Organisational power, ethics and the role of critical public relations.
Open LinkedIn : Critical PR driving the organization out of its comfort zone27 May 2022
Questions about AI, inequality and the responsibilities of public relations.
Open LinkedIn : Is a dystopian future a conspiracy?27 May 2022
AI, professional development and ethical practice in a changing profession.
Open LinkedIn : Public Relations 4.01 April 2022
An unpublished master’s research manuscript exploring critical public relations and social media activism in the Middle East.
Explore : Critical public relations developments in the Middle East: Perspectives of PR professionals on using PR activism in social media
